Celebrity power couple Virat Kohli, the iconic cricketer, and Anushka Sharma, a leading Bollywood actress, are poised for a windfall from their strategic investment in the burgeoning Bangaluru based insurance startup, Go Digit General Insurance, as the brand prepares for its upcoming initial public offering.
In January 2020, Kohli and Sharma acquired 266,667 shares at ₹75 each, amounting to a substantial ₹2 crore, while Sharma matched his show of intent with a ₹50 lakh investment for 66,667 shares, displaying their shared confidence in the venture’s potential.
As Go Digit prepares for its IPO launch, the announcement of a price band between ₹258 to ₹272 per share has stirred excitement among investors. At the upper end of this range, Kohli’s stake could fetch an estimated ₹7.5 crore, while Sharma’s could reach ₹1.85 crore. Together, they stand to make a substantial notional profit of ₹6.75 crore, underscoring the lucrative nature of their investment.
In the grey market, where IPO shares are already trading, Go Digit’s offering commands a premium of approximately ₹50 or 18% above the official price range, signaling robust investor interest and confidence in the company’s future prospects.
Go Digit General Insurance Limited offers a comprehensive suite of insurance solutions tailored to meet diverse needs, including health, liability, property, marine, travel, and auto insurance policies. With 74 active products spanning various business lines, the company demonstrates a commitment to innovation and customer-centricity.
As the countdown to Go Digit’s IPO begins, the spotlight shines brightly on Virat Kohli and Anushka Sharma, whose early investment in the company is poised to deliver substantial returns. Their journey exemplifies the potential rewards of strategic investment and underscores the allure of emerging opportunities in the dynamic world of startups.
