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Wavemaker India elevates Sairam Ranganathan to Chief Digital Officer

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Past: National head – digital services, Wavemaker India

Present: Chief digital officer, Wavemaker India

Wavemaker India has announced the appointment of Sairam Ranganathan as chief digital officer. In his new role, Sairam or Sai as he is fondly called, will strengthen digital capabilities and lead the newly formed team Wavemaker NorthStar. In his new role, Sai will continue to report into Vishal Jacob (chief transformation officer at Wavemaker India).

As the head of Wavemaker NorthStar, Sai will work with clients to drive business outcomes. Team Wavemaker NorthStar will bring in the right experts across platforms, commerce, analytics & tech to orchestrate data-led solutions that yield business results. In addition, he will also be responsible for accelerating growth in digital services, integrating and align the digital initiatives across business units for clients.

Sai has been an integral part of GroupM India since 2004. He has worked across multiple categories which include Telecom, FMCG, Consumer durables, Ecommerce, Retail, Lifestyle, Jewellery, Tourism, Technology, BFSI, Media & Entertainment. In the last few years, Sai has played a national role working with multiple teams to build and strengthen digital capabilities for Wavemaker.