Sourabh Lohtia has been appointed as the Head of Marketing at PNB MetLife, effective May 1, 2023.
In this position, Sourabh will oversee all marketing functions at PNB MetLife, including Brand and Channel Marketing, Customer Lifecycle Management, Product Marketing, and Digital Marketing. He will also play a key role in driving the company’s digital business growth through its website.
With nearly two decades of experience in the life insurance industry, Sourabh brings valuable expertise and strategic insights to the PNB MetLife leadership team. He is highly regarded by his colleagues for his exceptional results and market knowledge.
He successfully drove high-scale growth as Business Head for PMLI’s Banca Retail, and brings to the role leadership experience from leading insurance companies such as ICICI Prudential Life Insurance and Edelweiss Tokio Life.
Ashish Srivastava, MD and CEO of PNB MetLife, said, “I am happy to welcome Sourabh Lohtia as Head of Marketing. Sourabh’s strategic insight and track record of accelerating growth will be instrumental in our efforts to benefit our customers, with innovative offerings and services for every stage of their lives. I am confident that he will play a pivotal role in helping us achieve our goals in line with our purpose, ‘Milkar Life Aage Badhaein’.”
Sourabh Lohtia stated, “I am honored and excited to take on this role. PNB MetLife’s Circle of Life philosophy appeals greatly to my personal view of the value of life insurance. I look forward to supporting PNB MetLife’s journey as one of the leading life insurance companies in India.”
