Being in touch with consumers and having emotional connect are the key points that every brand follows
In the era of tech and data, there is a lot of talk about data analytics, but not amount of data ca n do what an...
Quotes ‘Client believes visibility and salience is more important then building a brand’ In the world, where the relevance of your businesses, brands, products, and people...
Changing trend post pandemic, where customers are digitally equipped clients wants to work with companies that can solve all the requirements at one place. Watch the...
The consumer today is a global consumer, which is to say they are exposed to global services, is well travelled, and is aware of similar services...
CX is a differentiator, it brings outstanding value to the end consumer. There are so many options available to consumers today, they can use the internet...
Trust right now for consumer is Convenience
According to industry experts, over 70% of organisations today realise that CX is a bigger differentiator than price and product combined. Essentially, a customer is looking...
43% of our leadership team are women, so that’s the kind of diversity that we bring to the table. Because we believe the consumers we serve...
Sustainability has been around for a while, even if we may not have been part of that conversation. We have just woken up to it very...