From ‘rags to riches’ is a phrase we often hear, but the story of Mulky Raghunandan Srinivas Kamath, born in a Karnataka village to a fruit...
Gillette’s close shave Although Gillette is a well-known brand, the debut of the Vector razor in India was one of the most disastrous marketing operations in...
When was the last time you went to a theatre to see a movie? Conversely, when was the last time you viewed a Netflix movie or...
Some say the mind is the most powerful weapon in the world, or the six inches that truly matter. Imagine being able to bend people’s will...
The days of just designing a memorable logo to keep people coming back are long gone. There are several layers to a brand’s identity. Logos, typography,...
Shaquille O’Neal had a tremendously successful career as a professional basketball player for 19 years, and he built a name for himself as a media personality...
In business, some things never change, such as the importance of storytelling in building your brand. It helps to shape how people view you, and enables...
Dharambir Kamboj had to stop education when he was a teenager because his family’s financial difficulties obliged him to take care of their farm and herbal...
A 58-year-old former investment banker, whose beauty firm made a blockbuster launch on the stock exchange this month, is India’s newest billionaire. FSN E-Commerce Ventures, the...
Ranked as the 85th richest American on Forbes 400 list last year, Jay Chaudhry comes from humble beginnings. He was born in Panoh, a small village...