Connect with us

Technology

No empty talk: Using speech analytics as a competitive advantage

Published

on

Speech analytics can help businesses improve their consumer approach. This includes taking the next best action with customers based on real-time customer data. Speech analytics, when applied correctly, can assist bring significant business benefits. Companies that deploy call recording and speech analytics tools, for example, have seen significant revenue increases as a result of customer interactions.

According to studies, companies typically employ only one to three percent of the unstructured data acquired in voice conversations. Voice analytics can reveal whether a contact centre agent is following organisational procedures or listening for keywords like “stop” or “leave.”

Speech analytics, when applied correctly, allows business leaders to access a considerably bigger set of data. Advanced voice analytics, for example, can search, detect, and categorise client input automatically. Cross-representation of diverse people and specialties from across the organisation is beneficial.

Thousands of hours of recorded client conversations are collected by the average company. Marketers and other company leaders can glean a plethora of information from these contacts. This does not imply that a corporation must devote 50 or 100 full-time employees to a speech analytics program. Thus, companies that don’t use speech analytics in an organised way are unlikely to see a complete return on their investment.

Technology

Starlink Broadband could soon go live in India

Published

on

Starlink-Broadband-Marksmen-Daily4

Starlink Broadband, the satellite-internet company committed to providing high-speed internet connectivity to areas that aren’t connected to wired or wireless internet, could soon go live in 10 rural areas of India. 

While posting on LinkedIn, Starlink Country Director India, Sanjay Bhargava, said that they have more than 5000 pre-orders from India, with a “stretch target of 2,00,000 terminals active in India in December 2022”, subject to government approval.

While expanding on the subject in a release note, the company said, “​​The government approval process is complex. So far there is no application pending with the government, so the ball is in our court to apply for consideration which we are working on. Our approach will be to get pilot approval quickly if pan India approval will take long. We are optimistic that we will get approval for a pilot program or pan India approval in the next few months”.

Starlink’s plans take flight

Elon Musk also said the company was in talks with airlines about deploying Starlink on board, with users promised low latency half gigabit internet if the plans go through. It was unclear which airlines were contacted or when the installation would take place.  

These aren’t the first rumblings about this plan, with SpaceX Vice President Jonathan Hofeller signing from the same hymn sheet back in June. Hofeller remarked that SpaceX has already done some demonstrations of the technology, and it is looking to finalize the product in the near future, saying that, “Starlink provides a global mesh (so that) airlines flying underneath that global mesh have connectivity anywhere they go. Passengers and customers want a great experience that (geosynchronous satellite internet) systems simply cannot provide”. 

So far, SpaceX has launched 1,740 Starlink satellites, and the program currently has about 100,000 users in 14 countries, with plans to launch 12,000 satellites. 

Continue Reading

Technology

EVs: The Future of Human Mobility

Published

on

Ev-the-future-of-mobility-Marksmen-Daily

As Electric Vehicles (EV) are becoming increasingly popular every day, its market share is also expected to rise greatly. And the economic arguments for this are too strong to ignore; with India heavily dependent on oil imports, transitioning to EVs could help save $60 billion on oil imports by 2030. And the average consumer will be happy to migrate to EVs as well, with fuel prices crossing a century in most parts of the country. Widespread adoption could help consumers save an average of Rs. 20,000 for every 5,000 kilometres traversed, assuming electricity costs will hover around Rs. 1.1 per kilometer. 

Tata Motors is one of the foremost movers in the space, with an early mover advantage. The future looks promising for the leading automaker as the private equity group TPG along with ADQ of Abu Dhabi has agreed to invest in the EV division Rs 7500 crore ($1 billion), valuing the business at $9.1 billion. This most certainly helps the automobile arm of Tata to boost their EV footprint and market share.  

The new investors will be given Compulsorily Convertible Preference Shares (CCPS), which will give them an 11-15 percent ownership in the EV unit after 18 months of conversion, with Tata Motors owning the rest. The conversion will also be tied to certain revenue criteria that have been agreed upon. The first round of 50 percent capital infusion is planned to be finished by March 22, with the remaining funds infused by the end of 2022.  

Tata Motors has already announced plans to roll out 10 new battery electric vehicles in its domestic product portfolio by 2025. The company is also evaluating the creation of automotive software and  an engineering vertical within the Tata group that will help it lead in the sphere of connected and autonomous vehicles. 

Continue Reading

Technology

The rise of Electric Vehicles in India

Published

on

Rise-of-EV-in-India-marksmen-daily

After the boom of Electric Vehicles (EVs) across the world, Indian businesses now seek Government support in order to meet their needs by 2030 i.e., 65% of vehicles in India to be electric. 

The World Business Council for Sustainable Development (WBCSD) said that more than 25 companies, including automakers Mahindra & Mahindra and Volvo, oil giant Shell, and clean mobility startups, want India to set firm targets and frame policies to support the transition to electric vehicles (EVs). 

This is India’s first coordinated effort to transition to sustainable transportation, and it comes only weeks before the United Nations’ climate change summit, which is considered as critical to eliciting additional commitments from states to combat global warming. 

In recent months, India has approved plans to encourage companies to manufacture electric vehicles and batteries in the country, boosting supply and complementing a bevy of federal and state incentives for EV purchasers. 

According to the WBCSD, by 2030, companies want 30% of new automobiles, 70% of new motorcycles and scooters, and 35% of new buses to be electric. They want the government to legalize e-bike taxi services, issue fleet permits for electric three-wheelers, make financing and leasing alternatives for electric cars more accessible, and expedite the construction of public chargers in order to achieve this. 

JBM Group of India, Hero Electric Motorcycles, Switch Mobility, Fortum Energy, IKEA, and LeasePlan are among the companies supporting the project. 

Continue Reading

Trending