P&G Promotes Shalini Saraswat to Brand Director and Business Head, Pantene India

The Head & Shoulders marketer, with over five years at the company, takes charge of the haircare brand.

Procter & Gamble (P&G) has promoted Shalini Saraswat to Brand Director and Business Head for Pantene India. Saraswat shared the news on LinkedIn, saying she was delighted and excited about the new chapter.

A career built inside P&G

Saraswat moves up after nearly three years leading Head & Shoulders India as Senior Brand Manager. She joined P&G full-time in May 2021 and has since held a series of brand management roles across the fabric care and hair care divisions, including managing the Tide portfolio in India.

Before P&G

Before joining P&G, she spent three years at Unilever in Global R&D, working across home care, tea and hair care categories. Saraswat is an alumna of the Indian Institute of Management (IIM) Lucknow, and her background spans brand strategy, product innovation and business operations in consumer goods.

What it means

The promotion puts a marketer with experience in two of P&G’s big haircare and home-care brands at the head of Pantene’s business in India. The source gives no details on her priorities for the brand.