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In focus Magazine Dec 2024 advertise

Leadership

Harita Desai Jani joins Mswipe Technologies as Chief Marketing Officer

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Past: Sr. Vice President & Head Marketing – Loans & Credit Cards, Kotak Mahindra Bank

Present: Chief Marketing Officer, Mswipe Technologies

Mswipe Technologies, a fintech company specializing in digital payment solutions for merchants and small businesses, has promoted Harita Desai Jani and Nayantara Bhargav in a move aimed at empowering women in leadership roles and bolstering the company’s global expansion.

Harita Desai Jani, previously Head of Marketing and now Mswipe’s Chief Marketing Officer, leads initiatives to enhance the brand’s presence both domestically and internationally. She focuses on cultivating a robust digital ecosystem and developing digital and AI-enabled technologies for merchants.

 With over 18 years of experience across esteemed Indian and global brands, Harita excels in building brand awareness, customer engagement, and retention. Her career began in advertising before transitioning to Marketing at HSBC. During her tenure at Kotak Mahindra Bank, spanning 14 years, she drove marketing strategies across diverse portfolios, including Private Banking and Retail Assets.

Nayantara Bhargav, now the Chief Business Officer, previously oversaw banking and partnerships at Mswipe Technologies. In her new role, she concentrates on propelling growth and expansion through robust banking and enterprise partnerships. Her focus is on accelerating partner growth globally by leveraging advanced payment solutions.