Google is reportedly developing a new “AI Mode” for its Search platform, designed to enhance web browsing with natural language queries via voice and visuals. According to 9To5Google, recent code snippets in the Google app for Android hint at this feature, which promises a more conversational and interactive search experience.
Internally referred to as “AIM,” the feature will leverage both the device’s microphone and camera for input. While Google already offers voice-based searches, AI Mode aims to deliver improved contextual understanding. The visual search functionality will allow users to take photos or upload images from their gallery to initiate searches. Users can also ask follow-up questions and interrupt responses mid-conversation, offering a dynamic experience reminiscent of the Gemini Live interface.
AI Mode is expected to receive its own dedicated tab in the Google app’s navigation bar, currently featuring Home, Search, Saved, and Notifications. Additionally, a new “Threads” option may be introduced, enabling users to revisit previous conversations with Google Search.
This move appears to be part of Google’s strategy to stay competitive in the growing field of AI-powered web search, particularly against rivals like OpenAI’s ChatGPT, which integrates web browsing with conversational AI. It also reflects Google’s efforts to redefine the search experience by combining voice and visual input.
Meanwhile, Apple is preparing to launch its own Visual Intelligence feature with the iPhone 16 series, allowing users to gather information about real-life objects and places using their camera. With both companies pushing the boundaries of AI-powered tools, these advancements mark a new era of intelligent and immersive search experiences for users.
