Words by Aradhana Jebalia As summer temperatures soar across India, the nation finds itself grappling with an alarming reality –...
Entrepreneurs have for long had an obsession with innovation, chasing that breakthrough idea that earns billions and changes the course of human history. Fresh ideas are...
Some say the mind is the most powerful weapon in the world, or the six inches that truly matter. Imagine being able to bend people’s will...
The days of just designing a memorable logo to keep people coming back are long gone. There are several layers to a brand’s identity. Logos, typography,...
COVID-19 was a catalyst for change like few others, compelling businesses to rethink their strategies and potential use cases for technological innovations. Organizations discovered how to...
Shaquille O’Neal had a tremendously successful career as a professional basketball player for 19 years, and he built a name for himself as a media personality...
Mensa Brands, an Indian firm created barely six months ago, has joined the unicorn club as the youngest and newest member of the club. According to...
MailChimp has brought attention to a product area that is highly commoditised, thanks to its focus on delivering service with a hearty dose of mischief. As...
In business, some things never change, such as the importance of storytelling in building your brand. It helps to shape how people view you, and enables...