Past- Head- TikTok Artist Services, ByteDance
Present- Chief Executive Officer, Tips Industries
Tips Industries (“TIPS”), a public-listed music-company, has announced the appointment of Hari Nair as the company’s new Chief Executive Officer. Hari brings in 25 years of overall experience, of which the last two decades were spent in the music ecosystem. With this appointment, TIPS aims to strengthen its core leadership team, as well as focus on driving revenues further, be it through increasing its music distribution capabilities or expanding into new domains of music monetisation.
Hari will be responsible for leading the company into its next phase of growth, amidst the fast-changing digital trends and a vibrant content ecosystem in India’s entertainment industry.
Joining ByteDance in 2019, Hari led the South Asia region for music partnerships and licensing for all ByteDance which gave him a multi-regional exposure in ByteDance ecosystem, launching their music streaming service Resso first in India, and the overall experience with apps like TikTok, Helo, Capcut, etc.
Further, Hari was entrusted with a larger multi-region role (Middle East, Africa, Turkey, and South Asia) for Artist Services division at TikTok, where he was primarily responsible for launching SoundOn (music distribution service), driving the business P & L for the region and ensuring support for local artist/music labels. His music journey started with Asia’s first online music store “Soundbuzz”, which was acquired by Motorola. Prior to his long innings in the music arena, Hari also worked in the IT services industry.
