Past- Head – Marketing Communication & Brand, Panasonic India
Present- Director- Marketing, Samsung India
Shirish Agarwal has joined Samsung India as Director Marketing.
This is his second stint at the company. He had earlier worked with Samsung India for 10 years between 2009 and 2019 as Deputy General Manager, Marketing.
Before his current role at Samsung India, he was the Head of Brand and Marketing Communications at Panasonic India since July 2019. At Panasonic, he was responsible for devising marketing strategies for products/services and driving sustainable growth for the company.
Agarwal is a marketing communications professional with 20+ years of experience and has worked with brands such as Samsung India, Hewlett-Packard India, and Times Internet.
He has expertise in brand, media and communication strategy, digital advertisement optimisation, consumer insights, B2B, and channel marketing with a strong focus on business and ROI.