It’s true that customers have higher expectations of businesses, but who can blame them? Everybody has encountered exceptional to extremely frustrating customer service. Businesses are under increased pressure to strike a balance between the experience they wish to provide, their limited internal resources, and other priorities—particularly in light of the fact that well-known, customer-focused businesses are the ones benefiting from it.
Our next episode of CXO Chatter sees us converse with Shweta Srivastava, Former CX Officer at Tata Cliq, who shares her insights on bridging the gap between brands and customers at large. Do watch!
