Do you remember the iconic ‘Mauka Mauka’ campaign from the ICC ODI World Cup 2015, or the Pro Kabaddi League’s ‘Le Panga’ campaign? We’re sure you do, and it was a pleasure for us to sit down with one of driving forces behind these incredible campaigns and much more.
In a freewheeling conversation with Shubhranshu Singh, Global Head of Marketing at Tata Motors’ Commercial Vehicles business we take a walk down memory lane and peer into future of all things branding, seeing what’s indelible, ephemeral, and everything in between. Don’t miss our latest episode of CXO Chatter!