Talent leaders are facing a multitude of challenges at the minute, such as how to seamlessly meld Gen AI and HR and ensuring skills-based hiring, to name but two top-of-mind concerns. But that’s just one side of the picture; they also have to manage evolving employee expectations, who are asking more of their organisations than ever before. With all this complexity muddling well-established equations, how can technology be leveraged to find a way forward?
If you’re Manikanth Challa, you’d probably look to swipe your problems away. As the Founder & CEO of Workruit, he has devised a quite ingenious platform that focuses on connecting talent with opportunity with just a swipe, the way you would look to match with someone on a dating app.
And it’s not that far-fetched an idea either. Today the industry grapples with job seekers struggling to find roles that match their skills and goals, while employers face difficulties attracting qualified candidates. It’s a challenge we have all faced, and bridging this gap calls for concerted action that connects both job seekers and employers.
Workruit’s AI powered platform seeks to do exactly that. It provides a suite of B2B and B2C solutions, including an AI-powered Resume Builder and a Job Search (much akin to the Tinder Interface of swiping right) and Recruitment platform. The results speak for themselves: users have created more than 2M+ resumes, and investors see value too. It’s why Workruit has raised over $500,000 in pre-Series A round led by the family office of Kantamaneni from the US, with expansion plans on the anvil.
We speak with Manikanth to better understand the convergence of tech and hiring, and what lies in store for us all.
What are the key trends and developments in the job search and recruitment industry that Workruit is monitoring or leveraging to stay ahead?
At Workruit, we’re always keeping an eye on the latest trends in the job search and recruitment world to ensure we’re ahead of the curve. We’re big believers in the power of technology, like AI and automation, to make the hiring process smoother and more efficient for everyone involved. Plus, we dive into data analytics to understand what job seekers and employers really want, so we can offer personalized services that fit their needs perfectly. As the work landscape evolves, with more people embracing remote work and gig opportunities, we’re right there, adapting our platform to match these changes. And because we know that finding the right job or candidate isn’t just about numbers, we put a lot of emphasis on creating a personalized and user-friendly experience.
How does Workruit ensure the privacy and security of user data, especially considering the sensitive nature of job search information?
At Workruit, user privacy and security are paramount, especially with sensitive job search data. We employ robust measures such as encryption, anonymization, and transparent consent mechanisms to safeguard user information. Encryption ensures data remains unreadable during transmission and storage, while anonymization removes personally identifiable information. Regular security audits ensure compliance with regulations, and users retain control over their data, including the ability to access, modify, or delete information.
How does Workruit ensure high user engagement and retention, considering the competitive landscape of job search platforms?
Workruit uses specific strategies that include user-friendly interface, personalized recommendations, real-time notifications, skill development and training resources, partnerships and insights. We are also in the process of including gamification elements to increase the retention.
What are the company’s plans for expansion and innovation in the future, particularly in terms of new features or target markets?
At Workruit, we’re not just aiming for success; we’re committed to making a real difference in the job market. By the end of 2024-25, we’re determined to have 5M+ downloads.
After making waves in the US with our popular ‘Resume Build & Recruitment Platform’, we’re now ready to expand to new regions. Our sights are set on the vibrant Southeast Asian market, where we’ll be reaching out in languages like Bahasa, Filipino, Malaysian, Vietnamese, and more to connect with people from all walks of life. We understand the importance of digital profiles in today’s world, which is why we’re working hard to make resume-building and job hunting easier than ever with our user-friendly mobile app.
Could you share any notable success stories or testimonials from users or employers who have benefited from using Workruit?
From enhancing recruitment efficiency to facilitating successful job placements, at Workruit we aim to make a meaningful impact in hiring and job searching proccess. Let me share a couple of stories that truly speak to the impact Workruit is having on both employers and job seekers –
Swathi P (HR – Byjus) – “As a growing company, we were struggling to keep up with the influx of resumes we were receiving for job openings. Workruit has been a game-changer for us, allowing us to quickly and easily identify top candidates and efficiently move them through the recruitment process. We have been impressed with the quality of resumes generated by the tool and are thrilled with the results we have seen.”
Tamasree Ray (Jobseeker) – “Initially, I was skeptical about using an AI based job search application but Workruit truly exceeded my expectations. It’s a unique swipe based interface is a game changer. Thanks to Workruit, I secured the job I have always wanted.”
