Arjun Kohli, an experienced professional who served as an account director at Star TV Network for 9 years, has recently been named the Director of Viacom18 Sports. Kohli shared his enthusiasm for the new position through a LinkedIn announcement.
In his new position, Kohli will become an integral part of the Ad Sales Team for Viacom 18 Sports and JioCinema. During his time at Star Sports Network, he held the role of account director and successfully managed Corporate Sponsorships for prestigious entities such as the Indian Premier League (IPL), BCCI, ICC, New Zealand Cricket Board, South Africa Cricket Board, and the Asian Cricket Council.
Kohli’s expertise and understanding of the sports industry, combined with his postgraduate degree in marketing management from NDIM, make him a valuable addition to the Viacom18 team.
Prior to his tenure at Star TV Network, he amassed diverse experience working with prominent organizations such as Times Network, Ten Sports Network, Radio Mirchi, and Deutsche Bank.