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The Sleep Company appoints Ripal Chopda as CMO to lead growth strategy



Previous- Category Director, Vini Cosmetics

Present- Chief Marketing Officer, The Sleep Company

The Sleep Company, renowned for its SmartGRID technology ensuring peaceful sleep, has appointed Ripal Chopda as their Chief Marketing Officer (CMO). This strategic move reinforces the brand’s commitment to expand internationally, establish an omnichannel presence, and achieve substantial offline growth in Indian cities and towns.

With over 13+ years of industry expertise, Chopda will lead category expansion, identify key marketing opportunities, and drive brand-building initiatives. His focus on business growth and consumer engagement aims to elevate the company’s marketing vision, cementing The Sleep Company’s position as a market leader in comfort tech.

With a proven track record of driving business growth, he is an ideal fit for this pivotal role. Prior to joining The Sleep Company, he held prominent positions at renowned companies such as Godrej Consumer Products Limited, Nestlè, Wipro, and Idea Cellular, earning esteemed recognition in the industry for his expertise in consumer engagement, market penetration, digital marketing, and team leadership. As the CMO, Ripal Chopda will oversee all marketing endeavors, strengthening the brand’s market presence and implementing robust marketing strategies that resonate with the target audience. His expertise and leadership are set to drive The Sleep Company’s growth and success in the comfort tech industry.