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Lenskart enters the K-Pop realm with the launch of AI-Driven collection

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As the Korean wave continues to captivate the globe, Lenskart.com has forayed into the K-Pop world with its newest launch—the K-Pop collection by Lenskart Studio.

Lenskart Studio aims to seamlessly merge fashion and eyewear without constraints and they have done so with their newest eyewear collection. The K-Pop Collection allows you to frame your fandom with luxury acetate eyeglasses that flaunt color-blocked rims and sunglasses that come in pop shades and super slim shapes.

Lenskart has also wowed India with a groundbreaking campaign where they unveils the visionary world of Astro IRIS – a virtual K-POP band, developed entirely through Artificial Intelligence.

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