Autodesk appoints Arpita Sengupta as Director of Marketing for India.

Autodesk has strengthened its marketing leadership in India with the appointment of Arpita Sengupta as Director of Marketing, as the global design and engineering software company looks to deepen its presence and support its growth ambitions in the country.

Sengupta brings more than two decades of experience across marketing leadership, product marketing, sales enablement, market intelligence, and account management. Her career has spanned India, Africa and Australia, giving her experience in navigating both local markets and global business environments.

Prior to joining Autodesk, Sengupta served as Director and Head of Marketing and Communications at Red Hat India, where she led marketing and communications initiatives focused on strengthening brand visibility and customer engagement. Her experience across technology and business-to-business marketing positions her to take on a strategic role at Autodesk as the company continues to expand its footprint in India.

In her new role, Sengupta will lead Autodesk’s marketing function in India and drive initiatives aligned with the company’s growth priorities. She will also play a key role in strengthening Autodesk’s engagement with customers and stakeholders across the market.

Autodesk’s technology supports professionals across sectors including architecture, engineering, construction, manufacturing and media, making India an important market for its continued growth.

Sengupta’s appointment comes at a time when technology-led transformation is reshaping these industries, with businesses increasingly adopting digital tools to improve design, collaboration and productivity. Her extensive marketing and technology-sector experience is expected to bring further momentum to Autodesk’s India strategy.