Attero, a global leader in sustainable engineering solutions and the world’s largest recycler of lithium-ion batteries and e-waste, announced the appointment of Devan Bhalla as its Associate Director of Marketing. With over 8 years of experience in marketing, communications, and branding, Devan brings a proven track record of driving growth and innovation in the sustainability and recycling space.
Devan is an integrated marketer with a passion for strategy, brand management, and attention to detail. His diverse expertise spans media, e-commerce, and ed-tech, with notable contributions at firms like McKinsey & Co and Moglix. He has led award-winning campaigns across B2B SaaS and D2C businesses, showcasing his ability to deliver impactful results. His project portfolio includes research and strategy, brand marketing for enterprise and consumer verticals, and leading digital and print campaigns across SEM, SEO, product pricing, and packaging.
In his new role at Attero, Devan will spearhead strategic marketing initiatives to amplify the company’s mission of sustainability and innovation. Attero, with its proprietary technology and 45+ patents, is at the forefront of the global recycling revolution, offering cutting-edge solutions for lithium-ion battery and e-waste recycling. Devan’s appointment comes at a pivotal time as the company continues to scale its operations and expand its impact in the circular economy.
Devan shared his excitement about joining Attero, stating, “I am thrilled to be part of a company that is driving real change in the sustainability space. Attero’s growth trajectory and commitment to innovation align perfectly with my passion for creating meaningful impact.”
Attero’s leadership team is confident that Devan’s expertise and vision will play a crucial role in strengthening the company’s brand and accelerating its mission to build a sustainable future.
