With temperatures soaring across the country and UV indices climbing to record highs, skincare protection is more important than ever. To help customers stay sun-safe this summer, Lakmé’s Sun Expert range is now available for instant delivery on Zepto, India’s fastest-growing consumer internet company delivering at your doorstep in 10 minutes.
To mark this launch, Zepto and Lakmé came together for an experiential activation on Juhu Beach, Mumbai—one of the city’s most popular outdoor spots. In a striking installation, Zepto placed a mirrored sign whose shadow on the sand carried the message: “Lakmé Sun Expert Delivered in 10 Minutes.” The shadow is most visible when the sun is directly overhead—precisely when UV exposure is at its peak and sunscreen is needed the most.
Chandan Mendiratta, Chief Brand and Culture Officer at Zepto shared, “Our partnership with Lakmé is a strong example of how Zepto is building not just speed, but cultural relevance. As the Indian summer peaks and skincare becomes top of mind, we’re enabling access to sun protection in real-time. With Lakmé Sun Expert now on Zepto, we’re not just delivering sunscreen in 10 minutes—we’re delivering self-care, preparedness, and peace of mind, right when it’s needed most.
Speaking about the initiative, Pratik Ved, Vice- President, Skincare, Hindustan Unilever said – “At Lakmē, our commitment extends beyond providing effective sun protection. Our larger goal is to encourage awareness and large scale adoption of the sunscreen category India. In line with the larger goal, with Zepto’s 10- minutes delivery, we’re bridging the gap between our customers’ sun protection needs and our Lakmē sunscreen products, making it easier than ever to stay sun-safe, anytime, anywhere.”
This symbolic shadow aimed to drive home an important point: sunscreen is the invisible layer of protection we all need, especially under the harsh Indian sun. The activation not only celebrated the convenience of getting your favourite Lakmé Sun Expert products delivered in just 10 minutes, but also sought to raise awareness about the daily use of sunscreen to protect Indian skin from sun damage.
Lakmé Sun Expert’s IN-VIVO tested Sunscreen range caters to Indian skin tones and weather conditions, offering broad spectrum UV protection, lightweight textures, and formulations suited for everyday wear. Now, whether you’re heading to the beach, running daily errands, or stepping out for a walk—you can order your sunscreen from Zepto in under 10 minutes and be sun-ready, anytime.
